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The Rise and Rise of Jio

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Introduction

Reliance Jio Infocomm Limited (Jio), the telecommunication arm of Reliance Industries Limited (RIL), crossed 100 million in subscribers in less than six months of its launch in September 2016. Reportedly, Jio was the only telecom operator in India with fully data-centric services, entirely based on voice over long-term evolution (VoLTE) technology, which allowed voice to be transferred over an internet protocol (IP) network at much faster speeds than on traditional networks using 2G and 3G technologies. According to Reliance Jio Chairman Mukesh Ambani (Ambani), for 170 days, Jio had added an average of nearly 7 customers on its network every single second of every single day – an unprecedented level of acceptance for any technology company anywhere in the world. The Jio network had generated a world record by crossing 16 million in total subscribers during the first month of its operations. The network crossed the 50-million subscriber mark in just 83 days of its launch, adding an average of 600,000 subscribers a day.

History

The Reliance Group was founded by Dhirajlal Hirachand Ambani popularly known as Dhirubhai. Born on December 28, 1932, in a small village of Gujarat, a state in western India, Dhirubhai was the second son of a poor school teacher. Dhirubhai returned to India in 1957 after a stint with A. Besse & Co., Aden , Yemen. He started a yarn trading business from a small 500 sq. ft. office in South Mumbai. The trading agency, Reliance Commercial Corporation, imported polyester yarn that was sold to textile manufacturers, and exported spices. Sensing an opportunity in the textile sector, Dhirubhai obtained the necessary clearances to manufacture cloth from polyester fiber. Reliance’s first textile mill was opened in Naroda in Gujarat in 1966. Dhirubhai went on to establish a highly successful clothing brand named Vimal.

Offerings :

Reliance Jio has a whole range of products to offer than its 4G network.

Jio Apps: Jio has launched a number of multimedia apps available on Google play store which requires Jio SIM card to function like JioTV, Jio Cinema, Jio Music and much more.

JioPhone: Jio has recently announced a free of cost mobile phone with 4G connectivity named as Jio phone. You just have to pay security amount of 1500 rupees which can be withdrawn back after you return the phone after 3 Year to any Jio Store. You can pre-book your Jio phone from 24th August 2017.

4G Broadband: The company has also started the 4G broadband service in September 2016.

Jio Wifi: Jio is also offering a portable wifi hotspot device through which you can access fast speed internet on your 2G and 3G devices by connecting your device to it. It comes at a very affordable price range of 2000-3000. So if you do not have 4G enabled phone you don’t have to buy a new handset.

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